Here’s a pair of ads for the 1926 children’s book “All The Funny Folk”, which starred the whole galaxy of Hearst comic strip stars. The Rochester Journal-American is willing to discount the large hardcover book to a mere 98 pieces of copper. I don’t know what the regular price was, but I have seen that Cliff Sterrett autographed copies in a Brooklyn department store that Christmas, and charged a buck apiece. Two cents for the autograph of a famous cartoonist seems quite the bargain, even in 1926! 

If you’re trying to remember what this book looks like, simply look at the cover of your copy of American Newspaper Comics — An Encyclopedic Reference Guide. The cover is adapted from that 1926 tome.